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Current Issue
05 July 2016, Volume 28 Issue 7
Information forum
Analysis of the Latent Semantic Indexing text Mining Method | Open Access
CAI Hao-yuan
2016, 28(7):  5-9.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.001
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This paper introduced the application of latent semantic indexing in the field of information retrieval, and presented three ways to calculate the lexical item weighting, and then analyzed the role of Singular Value Decomposition (SVD) in capturing the important information of matrix, and showed how the reduced-rank approximation of item-document matrix simulated the psychological process of human when understanding the meanings of sentences. Through the comparison of the searching algorithm of Vector Space Model (VSM) and LSI, and the case of text mining of a term-document matrix, it indicated how LSI worked in analyzing the connection between documents.
Study on the role Definition Theory Framework of University Library Based on MOOC | Open Access
YIN Jin, HUANG Xiao-qiang, GUAN Fang
2016, 28(7):  10-14.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.002
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Massive Open Online Course (MOOC) has begun to take shape since its creation. As the international tide swept China, China’s MOOC momentum has been unstoppable, showing a subversive influence on the whole education. This paper briefly introduced the meaning and development history of MOOC. Through the analysis on the role definition of university library in the environment of MOOC, it discussed the possible innovation service pattern of university library. Based on the SWOT analysis, it gave the countermeasures and the suggestions to the library and librarians about how to truly embed MOOC core work.
Resources construction
Research on the Collection Literature Selection Method Based on Two-factor Theory | Open Access
CHANG Ya-hong
2016, 28(7):  15-18.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.003
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With the increasing of literature data, library can only choose to keep some books under the resource constraints. In view of the problems about the reliability and scientificity of library collection and literature selection, a selection method based on two-factor theory was proposed. On the basis of analyzing the necessity of library collection selection, the selection process and key steps of library collection were given. Moreover, the two-factor theory in management science was used to propose a new method for the scientific collection of library books. According to the analysis of health factors and incentive factors, form the content and subject, the academic content and the author and publisher, the library literature selection to meet the basic needs and requirements of readers were analyzed.
Introduction and Application of WiseSearch Database | Open Access
LUO Jia
2016, 28(7):  19-23.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.004
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Through the introduction on the main functions of WiseSearch database, this paper summarized the characteristics and advantages of this database, and compared it with the traditional ways, other newspaper databases and network resource. On the basis of the application in National Library of China, it pointed out this database’s practical application value and shortcomings to provide reference for librarians to carry out daily consulting service.
Thoughts on the Construction of Literature Resource in Public Library Service System | Open Access
NIE Wei
2016, 28(7):  24-26.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.005
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Document resource construction has played a fundamental role in the construction of public library. While readers accept the service of library and library service primarily points readers to read the information, the access to information has become the key content needed to improve in library service system. Especially now in the era of information technology, public libraries generally apply computer network technology to provide readers with service, not only for improving the quality of library service, but also improving the service efficiency. However, library service system is a systematic operation with variety of activities starting in the environment of network, which can provide high-quality literature information service for readers. In order to achieve the intelligent management of library, librarian should improve the operational capacity and maintenance work of information equipment, and build the public library service system under the new environment. In this paper, the construction of document resource in public library service system was discussed.
Construction of Characteristic Picture Database | Open Access
WANG Jin-na
2016, 28(7):  27-31.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.006
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According to the characteristics of pictures and the construction practice of picture database in Library of Hebei University of Architecture, this paper introduced the steps of database construction, including platform construction, picture capture and storage, classification and indexing, acceptance and release and service model from the background, demand and principle of database construction, and put forward some problems that should be paid attention, such as protection of intellectual property rights, personnel quality, user management and data updating.
Research of Millennium Ancient County Characteristic Database Construction in Hebei Province under the Background of Beijing-Tianjin-Hebei Coordinated Development | Open Access
HAN Zeng-li, ZHAO Lei-xia
2016, 28(7):  32-35.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.007
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Characteristic database construction is an important part of literature resource construction in library. This paper analyzed the construction background, necessity and target of Millennium Ancient County Characteristic Database in Hebei province, and then according to the construction requirements, proposed the framework of characteristic database construction. Its necessity and meaning mainly reflected in six aspects: preserving and inheriting cultural heritage, promoting academic research, serving local construction, demonstrating characteristic county economy, promoting the development of tourism and government decision-making.
Discussion on the Digital Construction of University Library's Characteristic Collection Literature in the era of big data | Open Access
LIU Hua
2016, 28(7):  36-38.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.008
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The era of big data has brought good opportunity to the digital construction of university library collection literature. Combining with the digital construction case of Shenzhen Polytechnic’s characteristic collection literature , this paper studied the necessity of digital construction of university library’s characteristic collection literature, and put forward construction strategies.
Network technology
Research of Metadata Conversion in OAI-PMH | Open Access
ZHANG Cui-ling
2016, 28(7):  39-43.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.009
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As a mechanism of metadata harvesting, the interoperability is a can-not-bypass topic in OAI. Taking bibliographic data CNMARC for example, this paper gave two ways in which CNMARC converted to XML format and XML Schema for CNMARCXML, providing a reference on data type definition for OAI metadata conversion.
Research on Network Literature Quality Guarantee System | Open Access
LIAO Si-qin, ZHOU Yu
2016, 28(7):  44-48.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.010
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In the present, more and more network writers indulge in network literature creation and produce many of works with few high-quality. How to guarantee and improve works’ quality has become an urgent problem. This paper concluded network literature’s basic creative process and analyzed relevant influential factors, and then put forward a network literature quality guarantee system including the evaluation index system, policy guidance system, copyright protection and business training that covering the complete creative process, as well as the interaction system between readers and authors, readers and content editors, readers and media producer.
Thoughts on the new Library System Based on the Contrastive Analysis of ILASⅡand INTERLIB | Open Access
HAN Chun-yan
2016, 28(7):  49-52.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.011
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The functions of library automation integration system affect library management and operation directly. Through the contrastive analysis of ILASⅡand INTERLIB on acquisitioning, cataloging and circulation function, this paper gave some thought on new library system. During the period of 12th Five-year Plan, China’s library should be composite library, whose new system need be able to deal with different kinds of challenges, and provide characteristic service, including resource management, booklist data opening, user experience service, personalized service and spatial service.
Literature study
Application of Factor Analysis in the Comprehensive Evaluation of SCI Journals | Open Access
ZHENG Li-xia
2016, 28(7):  53-56.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.012
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As one of the major form of scientific community, effective positioning and evaluation of sci-tech journal is necessary. This paper selected 20 kinds of journals collected by SCI in Thomson Reuters JCR in 2014 as samples, and applied factor analysis to conduct comprehensive evaluation of its 8 indicators, and constructed comprehensive evaluation score model to avoid the deviation by taking a simple evaluation with individual indicator, so as to provide reference for better evaluation of journals.
Work study
Research and Analysis on Multiple-dimensional Reading of University Library under Omnimedia Environment | Open Access
CAO Ya-xia
2016, 28(7):  57-60.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.013
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Multiple-dimensional reading is a kind of new reading promotion mode. This paper elaborated the connotation and significance of multiple-dimensional reading, and analyzed the current situation of multiple-dimensional reading in university library, and then put forward the integrated application of three technologies, including wechat public platform, really simple syndication (RSS) technology and visualization technology, and analyzed the features of these technologies, and finally discussed the technical measures used for multiple-dimensional reading service.
Study on the Reference work of National Peking Library in the Republican Period | Open Access
CAI Cheng-pu
2016, 28(7):  61-65.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.014
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According to the historical data of National Library of China, this paper summarized the development process and the service object change of reference group business in National Peking Library in the republican period, as well as the earliest record of consulting service and the typical service cases, and published books and articles of librarians, and showed the achievements of reference work in this period, which corrected the viewpoint proposed by some scholars that the reference work of National Peking Library during the Anti-Japanese War was interrupted.
Follow-up Problems and path Selection for Xizang’s University Libraries on Participating in the Management of Rural Library | Open Access
LI Zi, KONG Fan-xiu, WANG Chao
2016, 28(7):  66-70.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.015
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This paper analyzed the feasibility, necessity and restricting factors of Xizang’s university libraries to participate in the follow-up management of rural library, and put forward the specific ways and means of their participation.
Thoughts on the Application of Cloud Computing in Library | Open Access
GUO Jiong
2016, 28(7):  71-73.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.016
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IT system is the basic application system widely used in the library, but there are three main problems: data barrier, hardware investment repetition, geographical barrier. This paper proposed the solutions in the cloud computing environment, which constructed hardware cloud and data application cloud to complete the integration of library system and library resource, so as to improve the operating efficiency of library.
The Functional Location and Capacity Expansion of University Acquisition Librarians in the era of Resource Transformation | Open Access
WU Jin, WANG Ying-zi, WANG Ying
2016, 28(7):  74-78.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.017
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The literature information resource in China is undergoing profound changes. The explosive growth of digital resource, the change of publishing market and the extensive use of the “we media” have been affecting the literature acquisition work of libraries. In this circumstance, the acquisition librarians of university library need to clearly define their functions to grasp the logical starting point of library service, enrich the collection resource and allocate external resource to raise the utilization ratio of library resource. Through the cultivation of a strong sense of professional honor, noble professional ethics and continuing learning habits, it can expand the abilities of acquisition librarians in university libraries.
Analysis on the “Internet + Rural Library” Mode | Open Access
WANG Jia-lei
2016, 28(7):  79-81.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.018
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Starting from the present situation and existing problems of rural library, through the analysis on the advantages of Internet plus rural library, this paper put forward the“Internet + Rural Library” mode to solve various problems in the daily management of rural library, and then analyzed specific steps in the implementation of this mode.
Discussion on the Development of Public Library under the Strategy of Powerful Country Construction via Culture | Open Access
XU Zhi-bin
2016, 28(7):  82-84.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.019
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Public library is acted as the main force of socialist culture construction to implement the strategy of Powerful Country Construction via Culture, and plays its core role with modern, high-tech and advancing attitude. This paper discussed the functions and role of public library under the strategy of Powerful Country Construction via Culture, and analyzed the existing problems and put forward the strategies to promote healthy development of public library and play its role in Powerful Country Construction via Culture.
The Coexisted Utilization and Development of Public Library’s Electronic Periodicals and Paper Periodicals——A case Study of the Guizhou Province Library | Open Access
FANG Gang
2016, 28(7):  85-87.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.020
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Electronic periodicals and paper periodicals are two main modern periodical collections existed in different forms in public library, whose advantages and disadvantages are complementary. How to promote the coexisted utilization and coordinated development of electronic periodicals and paper periodicals has become the concerned issue of public library. Based on the comparison of their advantages and disadvantages and the coexisted complementary relationship theory, combined with the coexisted utilization status of electronic periodicals and paper periodicals in Guizhou Library, this paper indicated the necessity of the coexisted utilization and coordinated development of these two resource, and proposed the reasonable configuring by drawing on each other's strength and innovating new modes to improve the coexisted utilization rate of electronic periodicals and paper periodicals and promote their coexisted utilization and coordinated development.
Research on the Optimization Strategies of Digital Archive in College in big data era | Open Access
YANG Jian-yun
2016, 28(7):  88-90.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.021
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In big data environment, all kinds of digital archive information resource have increased dramatically. Optimizing the construction of digital archive in college has become the necessity of archive work. The optimization strategies of digital archive in big data era were put forward based on the analysis of technical level, talent level and safety level.
The Present Situation and Development of Modern Science and Technology Application in Public Library | Open Access
XIAO Nan
2016, 28(7):  91-94.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.022
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Due to the great attention paid by government and the continuously increased investment, the application of modern science and technology in public library in China started late but had fast overall development speed with deepening technological application and expanding application field. However, the shortage of investment, the unbalanced development, the lack of talents and technical reserves and other issues were also widespread. This paper pointed out that public library should improve the cognitive level of scientific and technological application and disentangle the system and mechanism barriers, and then seek policy support and cooperation to build multi-level and diversified technology application system with integrated assessment of scientific and technological application benefits, so as to effectively improve the level of modern science and technology applications in public library.
Study on High-speed Railway Library Construction under Hajime Guangfo Integration | Open Access
HE Shi-qi
2016, 28(7):  95-97.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.023
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With the improvement of high-speed railway network system between the cities, Guangzhou, Foshan and Zhaoqing have completely achieved the high-speed interconnection, which stepped forward to the goal mentioned in the Economic Circle Hajime Guangfo Development Plan (2010-2020). However, considering the cultural exchange in the Hajime Guangfo Integration process and urgent requirement of cultural construction, the construction of high-speed railway library is imminent.
Questionnaire Survey and Analysis of Maoming’s Intellectual Property Right Condition | Open Access
YANG Xiao-feng, LI Jin-lan
2016, 28(7):  98-102.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.024
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Focusing on the problems in the field of intellectual property, this paper made a questionnaire survey about the sci-tech staff and managers’ intellectual property consciousness in government agency, colleges and universities, hi-tech industries, SOEs and SMEs in Maoming, to find out several existing problems and propose some corresponding suggestions.
Information education
The Design of Library Entrance Education Examination System Based on Personalized Learning | Open Access
LIN Yi-shan
2016, 28(7):  103-105.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.025
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The entrance education of new students is an important window for readers to understand the library resource and service. In order to improve the enthusiasm of readers and the pertinence of education, this paper explored a personalized learning system organizing teaching contents and generating paper based on user-role and strategy, and adjusted the strategy and parameters of this system dynamically according to the evaluation results of Ke's model to gradually optimize this system in operation.
Exploration on the Biostatistics Teaching with Information Literacy Education Embedded | Open Access
TAN Zhi-min, DING Xue-mei, NIE Lan-bo, ZHANG Xiao-jun
2016, 28(7):  106-108.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.026
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This paper firstly introduced the embedded teaching mode simply, and then made an analysis on the necessity of developing the embedded information literacy education. Meanwhile, based on the domestic and international experience, it constructed a teaching model for biostatistics with information literacy education embedded, so as to explore new reforms in information literacy education. However, at present there were still limitations of embedded teaching mode, which would be improved in the next teaching practice.
Case Study on the Information-based Teaching Effect of University Library ——A case of Information Retrieval Course in ECNU Library | Open Access
JIANG Ping, WU Jin
2016, 28(7):  109-113.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.027
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This paper discussed the information-based teaching effect about the public course of information retrieval course in ECNU library by using the case study method.
Information Pollution and its Control | Open Access
WANG Xue-tao
2016, 28(7):  114-116.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.028
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In the era of information explosion, the internet is everywhere in people’s daily life, which brings convenience as well as lots of bad information, causing different form of information pollution. This article described the manifestation of information pollution and its hazards, giving tools for the information pollution prevention, so as to give references for the study of information pollution field.
Innovative Research on Freshman Preliminary Education in University Library | Open Access
GONG Jian
2016, 28(7):  117-119.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.029
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This paper described the importance of freshman preliminary education in domestic university library, and pointed out the existing problems, and proposed to regulate the process of preliminary education, scientifically deploy education content, broaden the channels of education and construct three-dimensional network on freshman preliminary education.
Research on the Embedded Information Literacy Education mode ——A case of Daqing Normal University Library | Open Access
YUAN Shu-yan
2016, 28(7):  120-123.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.030
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This paper introduced the multi-subject, multi-level and comprehensive information literacy education practice in Daqing Normal University based on embedded education mode including the types of leading and supporting, and proposed the implementation points of this innovation practice combining with concrete case. Practice showed that it could improve the information literacy level of undergraduates and offer reference for similar universities.
American Colleges’ Library Education for the Freshman from the Perspective of FYE | Open Access
LI Xiao-li
2016, 28(7):  124-126.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.031
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This paper introduced American colleges’ FYE programs, and how colleges participated in the FYE and outreached to the freshman. Combined with China’s college library service for the freshman, this paper gave some advices, including extending education for the freshman, outreaching the content and depth of education and innovating education model.
Survey on Urban and Rural Children's Reading Status in Digital Environment | Open Access
HE Guo-lian
2016, 28(7):  127-134.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.032
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This paper used questionnaire survey method to obtain data from urban and rural children and their parents on 9 aspects, including gender, age, reading significance, and the instrument, frequency, duration, location, experience and need of digital reading, and conducted the statistical description from parents age, educational background, children's digital reading attitude, and revealed the urban and rural children's digital reading behavior status. Through independent sample T test and single factor analysis of variance analysis methods, it confirmed the different degrees of influence caused by gender, age and parents attitude on children's digital reading.
Strategies of University Library under the MOOC Environment | Open Access
LIU Ling-ling
2016, 28(7):  135-138.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.033
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MOOC has been creating waves in the field of higher education reform, and effected academic libraries as the information support service agency for higher education teaching and scientific research. Libraries and librarians should be rational to deal with the relationship between MOOC and library, while opportunities and challenges coexist. Librarians should actively participate in the construction and discussion of MOOC, and develop library related MOOCs course, and actively cooperate with teachers and faculty for the production of MOOC to provide them with relevant intellectual property advice, etc. Library should also strengthen the propaganda of MOOC and provide the facility for the learners of MOOC, as well as strengthen discipline service capacity to adapt to the extension of university to distance education.
Editing &Publishing
Establishment and Evaluation of Evaluation Index System for Sci-tech Periodical Websites of Jiangsu Province | Open Access
CHEN Qiang, ZHANG Xiao-yue, HUANG Lin-xi, HUANG Ping, LUO Yan-qing, WANG Yan
2016, 28(7):  139-143.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.034
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The evaluation system for periodical websites was established based on four indexes, i.e., website construction, content, function and management, the weights of which were confirmed and the technical analysis was applied on the indexes. On this basis, the scores and grades of 145 sci-tech periodical websites with independent domain name in Jiangsu province were evaluated and the scores of different indexes were analyzed. At last, the existing problems were pointed out, and the opinions and suggestions on the construction and maintenance of websites were presented.
Integration Development of Mobile Internet and Agricultural Sci-tech Journals | Open Access
ZHANG Rui-lin, ZHANG Yun, GAO Jun, WU Yi-wei, YUAN Zui-min
2016, 28(7):  144-147.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.035
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Agricultural sci-tech journals play an important role in spreading agricultural sci-tech information, providing knowledge service for readers, promoting the national economy and agricultural development and improving peasants' income. With the rapid spread of the internet in various fields, and the rapid development of the intelligent terminals, the development of agricultural sci-tech journals has faced new opportunities. Either from the perspective of readers’ demand, or the demand of journal’s development, it has been an inevitable choice for agricultural sci-tech journals to make the effective integration with mobile internet, which could provide the readers more convenient and efficient agricultural scientific and technological knowledge and information, thus to win more customers and improve the competitiveness of journals. With the mobile internet as the carrier, the development of agricultural sci-tech journals changed greatly from form to content, editors should pay more effort to improve the reader service and win the market.
Service management
Access and Secrecy of Technical Secret in Science and Technology Information Service | Open Access
XUE Jian, ZHAI Xiu-qin, DONG Lin-lin
2016, 28(7):  148-151.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.036
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This paper discussed the involved technical secret problem in technology information service, and put forward the characteristics of technical secrets, and introduced whether the technical information belonged to technical secrets or not. Combining with the domestic and foreign cases, it also discussed how to help enterprises obtain the technical secrets legally and feasibly, and analyzed the espionage means in Internet era, and proposed the countermeasures as well as the relief measures when facing the infringement of technical secrets.
A Statistical Analysis on the Document Delivery Service of Yunnan University Library Union | Open Access
LI Chun-yan, BI Dong
2016, 28(7):  152-155.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.037
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This paper made the statistical analysis on the quantity of document delivery request and reply on the reference management platform of Yunnan Academic Library Union from 2010 to 2015, and analyzed the application status, achievements and existing problems of document delivery service during the member libraries of Yunnan Academic Library Union, and proposed some advice on the future development of this union from the view of document delivery service.
Baidu Scholar and its Enlightenment on the Social Service of University Library | Open Access
ZOU Hui-ling, LIU Min, XU Wu-xia, WANG Qing-shan
2016, 28(7):  156-159.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.038
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Baidu Scholar has served the majority of academic users and constantly improved the construction of its functional platform since it born. It is currently an integrated scholar search engine including literature search, collection, subscription and sharing and other functions. On the basis of introducing academic functions of Baidu Scholar, its enlightenment on the university library service was discussed from the perspective of social service.
Study on the Information Service Model of University Library in Omnimedia era | Open Access
HAN Ye-ping
2016, 28(7):  160-162.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.039
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The coming of omnimedia era and the development of information and communication technology has made great impact on the methods and contents of university library’s information service. This paper analyzed the application of network QQ groups, mobile library and wechat platform in library information service, and discussed the information service model of university library in omnimedia era.
The Existing Problems of University Library Service Concept and its Reconstruction | Open Access
WANG Xue-wen
2016, 28(7):  163-165.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.040
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The present problems of university library service concept have affected its service functions. As a result, librarians should face the dilemma with rational considerations to analyze the real problems to provide reference for the reconstruction of university library service concept.
The Framework and Function of Library Employment Service Platform Based on Evaluation System | Open Access
ZHU Hui-hua
2016, 28(7):  166-169.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.041
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This paper established a standardized platform for the existing issues of information asymmetry in current libraries, and guided the libraries to carry out the employment service and improve service quality better, and discussed the advantages and significance of carrying out library employment service platform with the aid of the evaluation system tools, and then constructed the library employment service platform and introduced the platform function, construction and management. The application of evaluation system in library employment service can provide reference for comprehending university student's employment demands, and accurately pushing the library resource and carrying on the occupation plan and personalized employment service.
Study on Internet plus Consulting Service of Library ——Taking Henan Provincial Library as an Example | Open Access
LI Qian
2016, 28(7):  170-173.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.042
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Based on the analysis about business statistics of general reference desk in Henan Provincial Library, this paper obtained three revelations, and thus put forward three suggestions on internet plus consulting service in library, including constructing a united and unimpeded consulting system through the integration of library resource, setting up good library image by new media, and providing individual library service.
New Progress of Foreign Reference Service and its Inspiration | Open Access
LI Jie
2016, 28(7):  174-177.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.043
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This paper analyzed the challenges faced by reference service under the information environment and the latest progress of foreign reference service, and studied the construction of new reference service mode, and put forward the future development of reference service, the adjustment of reference service system and the foundation of cooperation mechanism in modern changing society.
New Explorations on the Scientific & Technological data Service of University Library | Open Access
MEI Xin-ya
2016, 28(7):  178-180.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.044
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This paper investigated the scientific & technological data service practice of librarians and related policies in university library. The results showed that library currently did not provide service of scientific & technological data, which were only in the period of planning, and provide more service in information field than technical field, more for teachers than students. University library should construct scientific & technological data service operating mechanism and promote its management process.
Innovative Service About the Elderly’ Digital Reading in China’s Public Library ——Based on the Investigation and Analysis of Provincial Public Libraries | Open Access
SHEN Li-li, ZHANG Liang-juan
2016, 28(7):  181-184.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.045
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By investigating the official website of 31 provincial public libraries, this paper analyzed the service contents of provincial public libraries in the digital reading of the elderly readers, and summed up the current status of provincial public library service, and then put forward some further advice.
Comparison of Chinese and Foreign University Library Service | Open Access
YAO Jia
2016, 28(7):  185-188.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.046
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With the educational and regional differences between Chinese and foreign universities, their reader service also showed some differences, and most foreign university libraries service better while compared with China. It is necessary to make a comparative analysis on the library service of Chinese and foreign universities from the service concept, service content and service staff, and learn the successful experience of reader service in foreign university libraries, and expand personalized service contents and professional service personnel by adhering to the concept of reader service first, so as to improve China’s university library service system.
The Significance of Playing Background Music in University Library | Open Access
HUANG Rong
2016, 28(7):  189-191.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.047
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Music is a brilliant culture created by the human beings. It is closely related to people’s life, work and study. Selecting appropriate music as the background music of university library would help the readers develop their intelligence, expand their thinking, spark the inspiration, improve the efficiency of their work and study, and also motivate the readers to promote their mental state and moral culture.
Construction on the Personalized Intelligence Service System of Library ——The case of Taizhou’s University Libraries | Open Access
LIU Yu-mei
2016, 28(7):  192-195.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.048
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The construction of individualized intelligence service system for library can't do without procession and analysis of reader data information. Reader data information has such characteristics, including huge data volume, diversity of category, less profit -density, which needs to be analyzed with big data analysis to provide available and controllable information for building the individualized intelligence service system of library. This paper introduced the status of university libraries in Taizhou, and analyzed the characteristic and composition of readers' behavior, and then described the architecture and safeguard measures of the individualized intelligence service system.
Construction of Information Service Brand in College Library | Open Access
HU Wei, LI Jiu-wei
2016, 28(7):  195-197.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.049
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This paper analyzed the reader information behavior under the information environment, and proposed to build Intelligent Service & Elaborative Embedded (I SEE) brand based on brand service, embedded service, user-centered theory and intelligent service theories and the practice of Library of Jinggangshan University, and then discussed that integrating knowledge to obtain accreted effects and facilitated readers’ knowledge management by applying embedded, personalized, wisdom information service.
Market Demand and Strategy Analysis of Library’s Mobile Reference Service | Open Access
ZHENG Li-xin
2016, 28(7):  198-201.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.050
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This paper analyzed the way and content of library’s mobile reference service, and studied the market demand situation from the networking, informatization and knowledgeablization, and then researched on the market demand profile, existing problems and improvements of library’s mobile reference service by using questionnaire. And finally, according to the market demand of mobile reference service, it proposed some strategies based on the research of new mobile technology, the realization of service innovation, the change of new marketing means and the enhancement of service breadth.
Human Resources
Discussion on Library’s Human Resource Management Based on Mobile Culture Service | Open Access
LI Dong-sheng
2016, 28(7):  202-205.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.051
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This paper discussed the influence of mobile information service on library service management model, and analyzed that on the basis of the status of library’s human resources management, the relatively backward management concept, the mismatched personnel allotment, the lack of awareness of information technology service and the problem of human resource development mechanism existed. By embedding mobile culture service platform, it expounded the library’s human resource management from the organization mode, perspective of demand, service cost and development mechanism, to ensure the sustainable development of library cause.
Optimizing Route on Sci-tech Novelty Consultants’ Professional Attainment in the view of Psychological Capital | Open Access
ZOU Cong, ZHOU Guo-zheng, LI Yan-chao, JIN Xin-jian
2016, 28(7):  206-209.  DOI: 10.13998/j.cnki.issn1002-1248.2016.07.052
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This paper expounded the connotation of psychological capital which emphasized the development and management of human psychological advantage, and analyzed the significance of psychological capital theory on optimizing the professional attainment of sci-tech novelty consultants in universities. Accordingly, it raised the development approaches on professional attainment respectively from the individual level and the organizational level.