Abstract: In the ubiquitous knowledge environment, It is imperative for university library to change service model to win more customers. Based on the interviews with some oral reading users and surveys with university librarians on line, this paper got some conclusions as follows: Reading was a cultural gene, and was part of the life for university students; Oral reading was widespread in university library; The users’ experiences were not be fully considered in the space design; The idea of embedded users did not root in librarian heart. Based on the above findings, it discussed the space embedded service model from four dimensions including physical space, the idea of embedded, user needs and service purpose.

Key words: oral reading