关键词: micro media era, media information literacy education, university library, innovative service system

Abstract: This paper briefly introduced the concept and development of media information literacy and media information literacy education, and expounded the new changes of media information literacy education brought by micro media era, and analyzed the advantages of constructing university library innovation service system for media information literacy education in micro media era from the three aspects of resource, environment and personnel, and gave the specific construction strategies from education positioning, collaborative cooperation and "the trinity".

Key words: micro media era