中文    English

Journal of library and information science in agriculture ›› 2017, Vol. 29 ›› Issue (12): 110-113.doi: 10.13998/j.cnki.issn1002-1248.2017.12.023

• Work study • Previous Articles     Next Articles

The Current Situation and Optimization Path of Wechat Official Accounts in Library

LI Xiaofang   

  1. Pingdingshan University, Henan Pingdingshan 467000, China
  • Received:2017-04-13 Online:2017-12-05 Published:2017-12-28

Abstract: The construction and promotion of wechat official account is an important way to publicize the library, and also the key to improve the competitiveness of library. From the current development of library, traditional library management mode is difficult to maximize the function of library, or achieve the two-way interaction between library and readers. Therefore, it must use the means of new media to vigorously promote the operation of library's wechat official account, enhance the interaction with the user, improve user stickiness. This paper focused on the current status of library's wechat official account and provided a variety of optimization path.

Key words: library

CLC Number: 

  • G250
[1] 黎邦群.图书馆微信公众号优化研究[J].图书馆建设,2014,(11):41-45.
[2] 王海燕.图书馆微信公众平台传播影响力研究[J].图书馆工作与研究,2015,(9):28-31.
[3] 张正.图书馆微信公众平台的构建[J].国家图书馆学刊,2014,(2):26-31.
[4] 李玉艳,钱军.图书馆微信公众号的传播策略[J].图书馆工作与研究,2016,(2):95-97.
[5] 董世昌.关于优化高校图书馆微信公众号建设的思考——《罗辑思维》公众号的启示[J].图书馆学刊,2016,(5):104-107.
[6] 蒋银,顾建新.高校图书馆微信公众号运营情况及其启示[J].图书馆学研究,2016,(20):11-21.
[7] 李晓蔚.高校图书馆微信公众号传播效果实证研究——以四川大学图书馆为例[J].图书馆论坛,2016,(11):84-91.
[8] 李仕棋.基于层次分析法的高校图书馆微信公众平台评价研究[D].安徽大学,2016.
[1] SHI Qinggong. Centennial Construction Logic and Enlightenment of China's Library Science Discourse System [J]. Journal of library and information science in agriculture, 2026, 38(5): 94-102.
[2] WU Dan, XU Hao. From Human-Computer Interaction to Human-AI Collaboration: A Frontier Perspective on Constructing an Independent Knowledge System for Information Resource Management in China [J]. Journal of library and information science in agriculture, 2026, 38(5): 55-64.
[3] GUO Jinbo. Effects of AIGC on Reader Trust in Library Information [J]. Journal of library and information science in agriculture, 2026, 38(4): 84-98.
[4] SONG Lingling, ZHANG Xinghui. Efficacy of Intelligent Consulting Services in Libraries at Home and Abroad under the Background of AI Large Model Driving [J]. Journal of library and information science in agriculture, 2026, 38(4): 99-111.
[5] WU Yuhao, LIU Yihao, LI Qingjun, HU Xu. Open Sharing of Library Data Based on Large Language Models: Logic, Path and Strategy [J]. Journal of library and information science in agriculture, 2026, 38(1): 28-43.
[6] YANG Min. Investigation and Analysis on the Practice of Seoul Outdoor Library and its Enlightenment [J]. Journal of library and information science in agriculture, 2026, 38(1): 95-103.
[7] JIANG Jingze, ZHOU Tianmin, LI Mei, CHENG Cheng, CHEN Haiyan. A study of the Core Competence Model of Compound AI Librarians in the Intelligent Transformation of University Libraries [J]. Journal of library and information science in agriculture, 2025, 37(9): 97-109.
[8] SONG Yaping, LIAN Kangping. Pathways for Public Library Study Tour Services in the Context of Cultural and Tourism Integration [J]. Journal of library and information science in agriculture, 2025, 37(8): 92-103.
[9] HUO Ruijuan, ZHANG Hai. Connotations and Influencing Factors of the Professionalization of Library Reading Promoters [J]. Journal of library and information science in agriculture, 2025, 37(8): 29-39.
[10] SHEN Hongjie, SHEN Hongwei, WANG Junli. Generative AI Empowering Information Literacy Education in Digital Libraries: Path Exploration, Challenge Analysis, and Response Strategies [J]. Journal of library and information science in agriculture, 2025, 37(7): 50-60.
[11] JIANG Yumeng. An Investigation and Enlightenment on the Current Status of AI Literacy Education in Nordic University Libraries [J]. Journal of library and information science in agriculture, 2025, 37(7): 19-34.
[12] GAO Dan, CUI Bin. Value Co-Creation Mechanism of Cultural Heritage Data Resources: An Analysis Based on the “Stage-Subject-Scenario” Framework [J]. Journal of library and information science in agriculture, 2025, 37(7): 61-72.
[13] LIU Wei, ZHANG Lei, JI Ting, CHEN Xiaoyang. Shaping the Smart Libraries with AI: An Agent-based, Next-Generation Library Service Platform [J]. Journal of library and information science in agriculture, 2025, 37(5): 15-26.
[14] CHEN Jiayong, GONG Jiaoteng, WANG Yuyi. Research of Interdisciplinary Comparison and Collaborative Paradigm on the Concept of Agent in Library Science [J]. Journal of library and information science in agriculture, 2025, 37(5): 27-39.
[15] ZHANG Li, WANG Bo, JING Shui. Generative AI-Driven Resource Discovery in Public Libraries: Service Optimization Based on a Dynamic Evaluation Model [J]. Journal of library and information science in agriculture, 2025, 37(5): 58-71.
Viewed
Full text


Abstract

Cited

  Shared   
  Discussed   
No Suggested Reading articles found!