Abstract: In this thesis, a simple analysis on recent change of reading promotion in public libraries was made from aspects of service scope, ways and content. Promotion mode of reading in public libraries was explicitly illustrated from aspects of reading promotion subjects, readers, reading objects and promotion media. On these grounds, three-dimensional reading service was promoted to be constructed from aspects of traditional media promotion, socialized media promotion and mobile library promotion. Finally, the joint force and brand problems were pointed out to be paid significant attention in the construction process of new mode, so as to provide efficient experience for the promotion service of three-dimensional reading.

Key words: Public library