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›› 2018, Vol. 30 ›› Issue (2): 35-42.doi: 10.13998/j.cnki.issn1002-1248.2018.02.004

• Agricultural knowledge sharing • Previous Articles     Next Articles

Simulation Analysis of the Impact Mechanism of Social Mentality on Farmer to Farmer Knowledge Sharing

YU Dengke1, YE Yuan1, ZHOU Rong2   

  1. 1.School of Management, Nanchang University, Jiangxi Nanchang, 330031, China;
    2.School of Economics and Management, Jiangxi Science and Technology Normal University,Jiangxi Nanchang 330031, China
  • Received:2017-03-04 Online:2018-02-05 Published:2018-03-01

Abstract: Farmer to farmer knowledge sharing is significant to boost the technological diffusion and modernization of agriculture. As one of important influential factors, social mentality and its impact mechanism is meaningful to explore. Based on a theoretical study of farmer to farmer knowledge sharing and impact mechanism, a model of system dynamics is designed and simulated to prove the impact mechanism. The conclusions showed that social mentalities influence farmer to farmer knowledge sharing indeed. However, the influential direct and the sensibility of knowledge sharing system to social mentality change is really different from different social mentalities. Finally, several suggestions are put forward to guide and make sound the social mentalities, furthermore to promote farmer to farmer knowledge sharing.

Key words: farmer to farmer knowledge sharing

CLC Number: 

  • S-3
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