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›› 2018, Vol. 30 ›› Issue (2): 43-50.doi: 10.13998/j.cnki.issn1002-1248.2018.02.005

• Agricultural knowledge sharing • Previous Articles     Next Articles

The Contextual Features of Rural Social Networks and Farmer to Farmer Knowledge Sharing Mechanism within the Contexts

YU Dengke1, ZHOU Rong2   

  1. 1.School of Management, Nanchang University, Jiangxi Nanchang, 330031, China;
    2.School of Economics and Management, Jiangxi Science and Technology Normal University, Jiangxi Nanchang, 330031, China
  • Received:2017-03-04 Online:2018-02-05 Published:2018-03-01

Abstract: Based on analysis of the connotation and constitute of rural social network, its general features and contextual features for farmer to farmer knowledge sharing are summarized. Then, the connotation and characteristics of farmer to farmer knowledge sharing in the context of rural social networks are discussed, and the knowledge sharing mechanism is divided into four aspects: social-network-context embedding mechanism, knowledge-sharing incentive mechanism and social-network-context coordinating mechanism as well as social-network-context changing mechanism. This study is meaningful to improve the theory of farmer to farmer knowledge sharing.

Key words: farmer to farmer knowledge sharing

CLC Number: 

  • F302.4
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