Abstract: The reading cycle theory has expanded the innovation and development of library reading promotion service from several aspects, such as multiple service provider, extensive reading and interactive service.This paper started with the development trend of library reading promotion mode and the influence of reading cycle thinking on the development of library, and proposed the necessity of library to innovate reading promotion service, and then described the influence of reading cycle theory on service scope, service provider and service quality, and pointed out the innovation direction on reading promotion mode, reading methods, and sharing platform, and put forward the innovation development path from the view of shifting thinking, innovating platform, reforming technology and expanding publicity.

Key words: reading cycle theory